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Forgd

I Build Custom Software for Small Businesses - and Manage It for You

AI-powered development. Human-managed service. One monthly price. No surprises, no jargon, no nonsense.

Tell Me What You Need See How It Works

Sound familiar?

Off-the-shelf tools don't fit

You're paying for features you don't need and missing the ones you do. You've duct-taped three different apps together and it still doesn't work properly.

DIY AI builders leave you stuck

You tried Replit or Lovable. It was fine for the first 80%. Then you hit a wall - and there's nobody to call. Your prototype is stuck in limbo.

Hiring developers is expensive

Freelancers charge by the hour with no guarantees. Agencies want five figures upfront. And who maintains it after launch? Nobody tells you that bit.

How it works

Three steps. That's it.

1

Describe your problem

Tell me what's not working. No tech knowledge needed. I'll figure out the right solution together.

2

I build it

Using AI-powered development tools and professional engineering practices. You'll see progress and give feedback throughout.

3

I manage it

Hosting, backups, security, monitoring, support - all included. You focus on your business. I keep the software running.

See the full process →

The kind of thing I build

Here are some common examples. Don't see your problem? Get in touch - I've probably built something like it before.

Booking Systems

Let your customers book online. No more phone tag, no more double bookings.

Customer Management

Keep track of every customer, every job, every conversation - in one place.

Client Portals

Give your clients a login to check progress, download files, or make requests.

Reporting & Dashboards

See how your business is performing at a glance. Real data, not guesswork.

Lead Tracking

Never lose a lead again. Track every enquiry from first contact to closed deal.

Job Management

Track jobs from start to finish. Assign work, update progress, close out.

Scheduling & Rota

Manage shifts, rotas, and availability. No more whiteboard chaos.

Automated Reminders

Send appointment reminders, follow-ups, and notifications automatically.

Inventory Tracking

Know what you have, where it is, and when to reorder. No more guesswork.

Membership Management

Track members, renewals, and access levels in one system.

Custom App

Got a unique problem? I'll build something bespoke, forged around your exact workflow.

Why Forgd?

Not cobbled together. Forged.

A human you can call

Not a chatbot, not a forum. A real person who knows your system and can actually help.

Predictable pricing

One monthly fee. Not credits that run out, not hourly rates that spiral. You know exactly what you'll pay.

I handle everything

Hosting, backups, security updates, monitoring. You focus on running your business.

Fast turnaround

AI-powered development means I build in days, not months. Without cutting corners.

What my clients say

I explained what I needed in plain English and got back exactly that - software that fits how I actually run my business. No jargon, no fuss, and I don't have to worry about the technical side. It just works.

Jonny Rowse

Jonny Rowse

Director, Arragon Digital

Frequently asked questions

What kind of software can you build?
Booking systems, CRMs, client portals, dashboards, lead trackers, job management systems - anything a small business needs to run more smoothly. These are just examples. If you can describe the problem, I can probably build the solution.
How much does it cost?
There's a one-off build fee based on what you need, and a monthly management fee that covers hosting, backups, security, monitoring, and support. Every project gets a fixed quote before I start - no surprises. See how my pricing works.
How long does it take?
Simple tools can be live in days. More complex systems take a few weeks. I use AI-powered development to build fast without cutting corners. You'll see progress throughout and can give feedback as I go.
Do I own the software?
Yes. I build it, you own it. If you ever decide to leave, I'll hand over everything - code, data, the lot.
What if I need changes after launch?
Small tweaks and updates are included in your monthly plan. For bigger changes or new features, I'll quote separately - but because I already know your system inside out, it's always faster and cheaper than starting from scratch.

Got a Business Problem? Tell Me About It.

Describe what's not working - I'll tell you what it costs to fix it. No obligation, no jargon.

Get Started